Some Thoughts Regarding Product Development and Personal Finance

E-Book vs Printed Book

Of late, I’ve discussed this issue with a few friends to figure out which version of the book I should buy. It is the same question that crops up whenever I have a hardcover or a paperback book in my hand. “Why didn’t you read this on a Kindle? It’s …

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Book Cover vs Website Design

I have begun to see an uncanny resemblance between what a book cover means to a book, and what a website means for business. Your website is the personality of the business. Just like clothes are to a person. It elicits certain expectations. It introduces a tone, an attitude, even …

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Your Startup won’t go broke – you will!

(Originally written for YourStory) I have the distinct privilege (or misfortune – depending on your vantage point) of heading two failed startups. In my adventures, one of the key ingredients of a practising freelancer or founder of a startup is having runway money for the company. However, the common mistake …

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Marketing Insights from Great Minds

My collection of notes, in the form of Tweets, comes from multiple books, articles, and speeches. Some great Marketing Insights by Phillip Kotler, and other marketing authority figures. My Thoughts on Marketing

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